11:25AM – Samir Arora

Posted on 23. Oct, 2008 by in Uncategorized

Packaging is what makes a content delivery model like Glam so successful, Arora said.

The content is supplied within channels (e.g. Health) by small groups as well as large providers like the Mayo Clinic. It’s this “real niching of content” that’s driving this model. The portal world of Yahoo is no longer relevant.

Google has allowed the massive “deportalization” of content providing. We are curators of content instead of providers of content now.

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