Revenues are Final

Posted on 03. Aug, 2009 by in Revenue

Not sure if this is encouraging or something else, but we’ve finished building our page of revenue opportunities. We heard a few very good ideas, but we’d already accounted for many of them. Here are the types of revenue opportunities, beyond online advertising that we think are possible (go to the page for details on each):

New Advertising Units (Sponsor Posts, Coupons & Deals of the Day, Video)
E-commerce
Paid Content
Lists & Databases
Mobile
Premium Products
Niche Websites
Donations
Print Editions
Special Reports
Memberships
Specialized Advertising Services
Business Marketplace
Events Hosting & Promotion
Cafés

Thanks for all of the comments and suggestions. Please keep ’em coming.

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2 Responses to “Revenues are Final”

  1. Sean Blanda

    04. Aug, 2009

    Love this, keep it up.

    Reply to this comment
  2. Greg Lloyd

    16. Aug, 2009

    One puzzling omission on new Revenue models. Free access with ads; Premium for ad-free access to the same content.

    I’ve gladly paid Salon.com for ad-free access to content I like to read – particularly as ads become increasingly loud and distracting, i.e. hypothetically “more effective” for increasingly desperate news organizations.

    The free with ads model does not restrict access for full content, link or search access.

    It does provide folk who actually value the content to make their choice by paying for ad free access to news sources they value – and increase their loyalty to those sources.

    Increased loyalty opens the door to other premium offerings.

    Jason Preston talked about this in http://eatsleeppublish.com/should-you-offer-your-print-newspaper-subscription-for-free/

    but see little discussion of the ad=free; no-ad=premium option as a viable alternative. Am I the only person who likes this choice?

    Reply to this comment

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